Mobile ad networks.

Do you know By 2012, according to eMarketer, 50 percent of mobile devices will be Smartphones. Nine out of 10 Smartphone users are already using their devices to find local information and connect with local businesses.

As we enter this new local-mobile era, studies show that mobile advertising investments and mobile ad networks are expected to take off along with the smartphone explosion. Mobile advertising is an extremely fragmented market, with a lack of reliable or detailed data on ad network market share and revenue.  Many criteria need to be considered in building a mobile campaign. You’ll need to shop carefully, as there are many variations to consider (e.g., geographic coverage, targeting capability, pricing).

So for mobile startups, developers, publishers and marketing people it’s time to take a deeper look at mobile ad networks.

Specail Thanks To NSRCEL for hosting this!